Gimo's
Gimo’s is an Italian niche leather and outwear brand. The old website needed a new design: I worked on the interface picking up on the new brand digital identity - curated by Domingo Communication, in parallel with the web takeover. Uniqueness, fine details, elegance and innovation meets traditions are the brand mojos: I translated the above in a refined typographic choice and an upbit UX and UI. I had fun setting the brand digital style guides and designing the GMS75 landing - the brand freshest line. The switch between the two Gimo’s identities is smooth, but still bold and immediately recognisable.